Ennismore recently announced a strategic partnership with sustainability hospitality brand Our Habitas, which will see Ennismore taking over the management and growth plans for the company. This partnership is set to bring about significant changes in the luxury hospitality industry.
Our Habitas, founded in 2016, has 10 resorts located in various countries such as Chile, Costa Rica, Mexico, Qatar, Saudi Arabia, Morocco, Namibia, Bhutan, and Indonesia. The company has ambitious growth plans with multiple projects in the pipeline, including expansion in Asia and further developments in Saudi Arabia. The partnership with Ennismore will provide Our Habitas with the necessary support to achieve these growth goals.
The Disruptor in Luxury Hospitality
Our Habitas has positioned itself as a disruptor in experiential luxury hospitality, attracting prominent investors such as PIF, Starwood Capital, and Travis Kalanick. The brand is known for offering unique experiences to passionate travelers seeking adventure and memorable moments. This distinctive positioning has garnered attention and praise from industry leaders like Sebastien Bazin, chairman and CEO of Accor.
As part of the partnership, Our Habitas will have access to Ennismore’s operational expertise and global footprint. Additionally, the company will benefit from Accor’s global platforms, further enhancing its reach and capabilities in the hospitality industry. The partnership will allow Our Habitas to continue its path towards becoming a global leader in experiential hospitality.
The Future of Ennismore
Ennismore, backed by Accor, has been making significant strides in the lifestyle and all-inclusive resort segments. With brands like Delano, Hyde, and The Hoxton under its belt, Ennismore is poised for further growth and success in the industry. The partnership with Our Habitas is a testament to Ennismore’s commitment to innovation and excellence in hospitality.
The strategic partnership between Ennismore and Our Habitas marks an exciting new chapter for both companies. With Ennismore’s expertise and global reach, combined with Our Habitas’ disruptive positioning and ambitious growth plans, the future looks bright for the luxury hospitality industry.