Cruise

Carnival Cruise Line recently unveiled its latest addition, the Carnival Firenze, in Long Beach, California. This debut marked a significant milestone for the cruise line, further solidifying its status as the leading cruise line in California. With an impressive guest capacity of 5,000, the Firenze joins other Carnival ships like the Panorama and Radiance in
Hard Rock International has recently established a strategic partnership with Royal Caribbean International and Celebrity Cruises to provide reciprocal benefits to members of their loyalty programs. Unity by Hard Rock loyalty members can now enjoy discounts on Royal Caribbean and Celebrity sailings, along with the opportunity to qualify for invitation-only cruise giveaways. Additionally, top-tier loyalty
When Viking filed for an IPO registration with the SEC, it sparked a discussion about the role of direct bookings versus travel advisors in the cruise industry. In their filing, Viking highlighted the benefits of direct bookings in reducing distribution costs and improving margins, citing their extensive marketing database as a key driver of growth.
Princess Cruises has recently announced the launch of a new ship-within-a-ship suite category called the Sanctuary Collection. This exclusive offering will be available on the Sun Princess and Star Princess, with the latter set to debut in October 2025. The Sanctuary Collection is designed to provide guests with a luxurious and private retreat experience while
The Seven Seas Grandeur, the latest addition to Regent Seven Seas Cruises, showcases the Culinary Arts Kitchen as one of its standout features. This onboard culinary experience offers guests the opportunity to participate in interactive cooking classes led by experienced chefs. While the Culinary Arts Kitchen may not be a novel concept in the cruise
The eagerly anticipated inaugural season of the Star Princess has hit a major roadblock. Princess Cruises, in collaboration with shipbuilder Fincantieri, has made the difficult decision to postpone the delivery of the 4,300-passenger vessel. Initially scheduled for delivery on July 29, 2025, the new delivery date has been pushed back to September 26, 2025. This
The annual Seatrade Cruise Global conference in Miami saw heads of luxury cruise lines expressing optimism about their business prospects. However, the looming U.S. presidential election has raised concerns among industry leaders. Historically, the travel industry experiences slowdowns during election periods as political contests dominate advertising time and consumer attention. The likely rematch between presumptive
Starting in September, Princess Cruises is introducing a new dining experience for guests onboard their ships. Traditionally, guests had the option of choosing between early or late dinner seating for the duration of their cruise. However, Princess Cruises will now offer a more flexible dining approach, allowing guests to dine at any time they choose
My journey to northern Norway began with the allure of the mystical northern lights, but it quickly evolved into a multi-faceted exploration of the region’s culture, cuisine, and outdoor adventures. Embarking on Hurtigruten’s North Cape Express cruise, I was promised a sighting of the aurora borealis, but little did I know that this trip would
The cruise industry is abuzz with excitement as major players like Norwegian Cruise Line Holdings (NCLH) make significant moves to expand their fleets. NCLH recently made headlines with an order for eight new cruise ships, marking the largest order in company history. CEO Harry Sommer attributes this massive order to a variety of positive metrics,