Dominica, known as the Nature Island of the Caribbean, is gearing up for a robust tourism revival as it embraces new infrastructure and amenities to enhance visitor experience. After witnessing an impressive uptick in tourism with over 339,000 arrivals in 2023—representing a substantial 37% increase from the previous year—the island has set ambitious targets to reach half a million stayover visitors and one million cruise visitors by 2030.
Amid this optimistic outlook, the island’s tourism officials recorded an impressive conclusion to the 2023-24 cruise season, with 306,601 cruise visitors, marking an 11% increase over the previous season and a notable 62% rise when compared to pre-pandemic figures from 2019-20. For the current season, projections indicate not only 230 cruise ship calls but also an anticipated 365,311 passengers, reflecting increases of 8.5% and 19%, respectively. This growth indicates a strategic shift within Dominica’s tourism landscape that positions the island as an increasingly alluring destination.
Central to this transformative phase is the enhancement of the Roseau Cruise Port, Dominica’s primary port for cruise ships. With plans in motion for a new, expanded facility designed to accommodate larger vessels, the island is proactive in responding to the rising demand for berthing space. This initiative aligns with the broader strategic goal of making Dominica a hub for luxury and cruise tourism.
Notably, the development of the Cabrits Marina in Portsmouth signals an ambitious move toward bolstering yacht tourism. With a $75 million investment, this marina will cater to vessels up to 150 feet and introduce a marine village beckoning with shopping and dining options. The increasing yacht visits, which totalled 8,532 in the first half of the year, underline the potential for growth in this sector.
Despite the surge in cruise and yacht visits, airlift challenges persist, primarily due to the limited direct flights to the island. Currently, the only direct route is serviced by American Airlines from Miami. To rectify this limitation, the Dominican government recently expanded the Douglas-Charles Airport runway to 6,000 feet, allowing larger aircraft to operate. This extension not only augments flight availability but also mitigates issues associated with poor weather conditions that previously led to flight cancellations.
Marva Williams, the newly appointed CEO of Discover Dominica, expressed optimism about potential new routes from major hubs, especially the New York metropolitan area. Such improvements are essential to providing accessible travel options and fostering economic growth by facilitating the influx of international tourists.
An essential aspect of catering to the increasing visitor population is the significant expansion of lodging facilities. Dominica plans to bolster its current inventory of 1,000 rooms by an additional 500 by the end of 2025. Upcoming resort openings, including high-profile names such as the Sanctuary Rainforest Eco Resort and Spa, the Ocean Edge Hotel, and the Tranquility Beach Resort (part of Hilton’s Curio collection), promise to heighten the island’s appeal.
In addition to accommodations, the enhanced experience for visitors is a priority. A groundbreaking cable car system, designed to transport guests from the Roseau Valley to the iconic Boiling Lake, is scheduled for completion next year. This venture is poised to drastically reduce travel time for those wishing to explore the natural wonders, with visitor projections estimating around 20,000 annually once the system is operational.
In alignment with its commitment to conservation, Dominica is set to establish the world’s first sperm whale reserve, a visionary undertaking aimed at preserving marine life while attracting eco-conscious tourists. Spanning approximately 350 square miles of water, this reserve is expected to provide a sanctuary for the estimated 200 sperm whales residing in the area year-round. Such initiatives reinforce the island’s dedication to balancing ecological integrity with tourism growth.
Additionally, the upgrade of Champagne Beach, which includes improved amenities for local artisans and recreational spaces, similarly reflects Dominica’s holistic approach to tourism. The integration of cultural and economic opportunities for locals while enhancing visitor experiences signals a robust understanding of sustainable tourism practices.
With a well-rounded strategy combining infrastructure development, enhanced connectivity, and a commitment to sustainability, Dominica is poised to redefine its tourism landscape. By investing in new facilities and attractions, while preserving its rich natural heritage, the island is not only preparing to welcome more visitors but is also ensuring that the growth is sustainable and beneficial for both the economy and the environment. As Dominica embarks on this transformative journey, the outlook seems promising, heralding a new era of tourism that resonates with both visitors and locals alike.