My journey to northern Norway began with the allure of the mystical northern lights, but it quickly evolved into a multi-faceted exploration of the region’s culture, cuisine, and outdoor adventures. Embarking on Hurtigruten’s North Cape Express cruise, I was promised a sighting of the aurora borealis, but little did I know that this trip would
The airline industry is undergoing a significant transformation with the adoption of dynamic pricing strategies. According to ATPCO estimates, approximately 25% of airfares, ancillaries, and airfare bundles currently sold are dynamically created, marking a notable increase from 15% in October 2022. This shift towards dynamic offers is set to accelerate over the next two years,
The cruise industry is abuzz with excitement as major players like Norwegian Cruise Line Holdings (NCLH) make significant moves to expand their fleets. NCLH recently made headlines with an order for eight new cruise ships, marking the largest order in company history. CEO Harry Sommer attributes this massive order to a variety of positive metrics,
Universal Orlando Resort has recently revealed exciting details about its upcoming Stella Nova and Terra Luna resorts, set to open next to the highly anticipated Epic Universe theme park. These new hotels aim to provide guests with an affordable option for a Universal Orlando vacation, offering a unique experience with galaxy-inspired design elements throughout. Scheduled
In a groundbreaking move, Qantas has announced its plans to introduce the Classic Plus category of reward seats, which will significantly increase the availability of reward seats for Qantas Points redemption. This new category will add a whopping 20 million additional seats over a rolling 12-month period, supplementing the existing 5 million Classic reward seats
Delta Airlines is set to take a significant step towards revolutionizing its distribution strategy by introducing its first New Distribution Capability (NDC) iteration later this year. Sara Reid, the airline’s managing director of sales technology and global sales support, revealed this development during a panel discussion at the Elevate + TravelConnect conference in Washington, D.C.
The announcement of Alaska Airlines acquiring Hawaiian Airlines has sparked anticipation within the aviation industry. Both carriers are currently planning for the integration process while collaborating with the U.S. Department of Justice to ensure a smooth transition. Joe Sprague, the regional president for Hawaii and the Pacific at Alaska Airlines, expressed optimism regarding the approval
In a sea of marketing strategies, cruise line executives are turning to social media influencers to attract new customers. Janet Bava, chief commercial officer of Windstar Cruises, emphasized the skepticism consumers have towards traditional marketing methods during the Seatrade Cruise Global conference. By collaborating with influencers, cruise lines can portray authenticity that resonates with potential